A Study of PGI Interactive
The PGI Interactive website (http://www.pgiinteractive.com) provides most if not all of the useful information that would be required in making a selection of a multimedia/technology company for a business. The site gives a one to three paragraph description of all of its services under each category, as well as descriptions of how each service has been implemented in the respective companies involved. The PGI web site has a detailed contact page. It allows users to find relevant contact information of all of the PGI Interactive offices. In the contact area, users will find contact information relating to sales, career opportunities and all other information requests. Due to the nature of the design and development industries, the price structures seldom are published to the public. This is also due to the fact that all companies are different and have different needs; these needs must be assessed and priced accordingly. The mission statement from PGI encompasses a set of ideals that accentuate strengths of team development. “We approach each project, no matter the size with a team of talented professionals from multiple disciplines including, interactive design, strategic consulting, application development, and network engineering.” – PGI Interactive mission statement PGI has a fairly wide market/product scope. They service any organization requiring high caliber multimedia development and marketing services. With such an eclectic clientele list featuring organizations of all sizes, one can tell that this company has a wide market scope. The strength of a company lies within its employees. Judging by the caliber of work produced by PGI, they must have an exceptional staff. Many competing firms simply do not have the depth of skills that PGI has. They seem to have all bases of modern development covered. Perhaps the greatest competency of PGI is their proficiency in high technology and creativity. Their greatest asset lies in their talented staff that brings their knowledge of computers, art and business to the team. It is this team attitude of development that makes them rise above their competitors. Because PGI does not rely on physical goods to distribute, they have no publicly available alliances or allegiances. Their value is shown in the rich portfolio and clientele.

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